![]() ![]() Creators fit the popular notion of highly innovative companies.Let’s take a quick look at these models and the types of companies that embody them: Our research revealed six distinct innovation models: creator, solution builder, leverager, expander, defender, and fast follower. (See, for example, The Most Innovative Companies 2016: Getting Past “Not Invented Here,” BCG report, January 2017.) Our goal was to determine which types of innovation models the leaders use, which models are most successful in which industries, and which underlying capabilities are necessary to deliver on each model. Either they pursue the wrong innovation model for their business and competitive context, or they don’t support a good model with the capabilities it requires.īCG recently studied more than 100 of the world’s most innovative companies-industry leaders in TSR and fixtures in BCG’s annual innovation report. What’s holding them back? In our experience, innovators typically fall short for one of two reasons. ![]() Yet only 16% of companies we’ve surveyed believe that they’re better innovators than their peers. Innovation is a leading priority for CEOs: more than 70% list it as one of their top three areas of focus. Technology, Media, and Telecommunications. ![]()
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